University of East London - Media Advertising

Concepts

• advertising campaign
• university of east london
• advertising and marketing
• media advertising
• provision of a combination of traditional media
• operational media buying services
• university
• advertising
• biddable media
• social media advertising

Location

London

Description

The University of East London is looking to recruit an agency for strategic and operational media buying services to deliver paid advertising as part of its marketing campaign activities. The University requires integrated brand awareness and direct response campaigns to ensure the new UEL brand is front of mind for more potential students than ever before, both at undergraduate and postgraduate level. UEL requires a provision of a combination of traditional media including third party profiles and inventory, local press adverts and advertorials & national out of home, as well as biddable media including PPC, display and social media advertising.

Total Quantity or Scope

The University of East London is looking to recruit an agency for strategic and operational media buying services to deliver paid advertising as part of its marketing campaign activities.

Renewal Options

A third year may be offered as an extension, subject to performance and future requirements.

CPV Codes

• 79341400 - Advertising campaign services
• 79340000 - Advertising and marketing services

Indicators

• Bids should cover the whole contract.
• Renewals are available.
• Financial restrictions apply.
• Performance considerations apply.
• Professional qualifications are sought.
• Staff qualifications are relevant.
• Award on basis of price and quality.