Student Intervention Platform/Open/PRO/2021
A Tender Notice
by OPEN UNIVERSITY(THE)
- Source
- Contracts Finder
- Type
- Contract (Products)
- Duration
- 5 year
- Value
- ___
- Sector
- TECHNOLOGY
- Published
- 16 Apr 2021
- Delivery
- 16 Aug 2021 to 14 Aug 2026
- Deadline
- 17 May 2021 12:00
Concepts
Location
1 buyer
- Open University Milton Keynes
Description
The OU requires a Student Intervention Platform (SIP) to enable improved new student conversion and increased student retention through better targeted campaigns and interventions. There is no existing provider of a SIP, so this will be a new piece of technology that is being procured. Some existing technologies are in place at the OU that might be incorporated as part of a provider platform or proposal, including web analytics and personalisation software. The OU feel that technology platforms exist in the form of Marketing Automation (MA) and Multichannel Marketing Hubs (MMH) that could support the development of this end-to-end operational framework.
CPV Codes
- 48000000 - Software package and information systems
Indicators
- Contract is suitable for SMEs.
Other Information
Address to express and interest and download tender documentation: https://in- tendhost.co.uk/openuniversity/
Reference
- OUPA10666
- CF cd456802-b940-4924-ad60-fa7ddb349810