RBGKEW1099 - Visitor Experience Touchpoint Mapping

Concepts

• maps
• richmond
• royal botanic gardens
• rbgkew1099 - visitor experience touchpoint mapping
• creation of a visitor experience touchpoint map
• visitor mapping exercise
• project management of the mapping process
• purpose of this procurement
• initial phase of the services
• research and development

Location

Description

The purpose of this procurement is to contract a supplier to provide services relating to the creation of a visitor experience touchpoint map for the Royal Botanic Gardens, Kew. The initial phase of the services include carrying out one visitor mapping exercise at Wakehurst and another at Kew Gardens, both with pre-, during and post-visit online journeys of our shared website, project management of the mapping process and liaison with relevant teams as required.

CPV Codes

• 22114300 - Maps
• 73000000 - Research and development services and related consultancy services
• 79310000 - Market research services

Indicators

• Contract is suitable for SMEs.
• Contract is suitable for VCOs.

Other Information

The Touchpoint Mapping Agreement shall commence on the contract start date and be applicable during the project work at a timescale to be defined between Kew and the supplier on appointment. The project must be completed within the 2022/2023 financial year. To apply please follow these steps • Go to https://defra.bravosolution.co.uk/web/login.html • Click on 'view Current Opportunities' • Scroll the list to locate 'RBGKEW1099 - Visitor Experience Touchpoint Mapping' • Click on the title • Follow the instructions to register and obtain the tender documents Use this link to register, obtain tender pack and apply https://defra.bravosolution.co.uk/web/login.html Specification of services required Part 2_Specification_Touchpoint Mapping.docx