TRANSPORT FOR LONDON ADVERTISING CONCESSIONS FOR RAIL NETWORK (INCLUDING LONDON UNDERGROUND) AND BUS SHELTERS

DESCRIPTION OF THE PROCUREMENT Transport for London (TfL) is seeking to place advertising concessions with a media partner(s) to run advertising concessions for both its rail network (including London Underground) and its bus shelters, from 1st April 2025. The main details are as follows: Tube & Rail Advertising Concession This involves the right to sell and display advertising on all stations and trains on the following transport services: · London Underground (including Elizabeth line) · London Overground · Docklands Light Railway · Trams · Victoria Coach Station This consists of various traditional assets of varying formats from 4 sheets to 96 sheets, as well as a range of digital opportunities including Digital 6 Sheets, Digital 12 Sheets, Escalator Panels, Escalator Ribbons, large scale Landmarks/Video Walls, and Digital Runways (integrated into platform edge doors). The concessionaire will be responsible for the posting/scheduling of adverts and the installation and maintenance of all advertising assets. Respondents are requested to complete a Market Sounding Questionnaire (MSQ) which can be obtained from: Phil.Roddy@tube.tfl.gov.uk

Transport for London (TfL) is seeking to place advertising concessions with a media partner(s) to commence from 1 April 2025 for both its rail network (including London Underground) and its bus shelters. Bus Shelter Advertising Concession This involves the right to sell and display advertising on TfL's bus shelter estate throughout the Greater London area. This consists of approximately 5,000 bus shelters comprising 9,500 traditional paper advertising panels and 612 shelters with full digital advertising. The concessionaire will be responsible for posting adverts on the traditional poster panels, as well as the scheduling of adverts across the digital network. The maintenance and cleaning of the bus shelters is conducted by third parties, but the concessionaire will be responsible for the installation, maintenance and cleaning of the traditional and digital advertising panels on the bus shelters. Respondents are requested to complete a Market Sounding Questionnaire (MSQ) which can be obtained from: Phil.Roddy@tube.tfl.gov.uk

Transport for London (TfL) is seeking to place advertising concessions with a media partner(s) to run advertising concessions for both its rail network (including London Underground) and its bus shelters, from 1st April 2025. The main details are as follows: Tube & Rail Advertising Concession This involves the right to sell and display advertising on all stations and trains on the following transport services: · London Underground (including Elizabeth line) · London Overground · Docklands Light Railway · Trams · Victoria Coach Station This consists of various traditional assets of varying formats from 4 sheets to 96 sheets, as well as a range of digital opportunities including Digital 6 Sheets, Digital 12 Sheets, Escalator Panels, Escalator Ribbons, large scale Landmarks/Video Walls, and Digital Runways (integrated into platform edge doors). The concessionaire will be responsible for the posting/scheduling of adverts and the installation and maintenance of all advertising assets. . Bus Shelter Advertising Concession This involves the right to sell and display advertising on TfL's bus shelter estate throughout the Greater London area. This consists of approximately 5,000 bus shelters comprising 9,500 traditional paper advertising panels and 612 shelters with full digital advertising. The concessionaire will be responsible for posting adverts on the traditional poster panels, as well as the scheduling of adverts across the digital network. The maintenance and cleaning of the bus shelters is conducted by third parties, but the concessionaire will be responsible for the installation, maintenance and cleaning of the traditional and digital advertising panels on the bus shelters. Respondents are requested to complete a Market Sounding Questionnaire (MSQ) which can be obtained from: Phil.Roddy@tube.tfl.gov.uk