ID 4646910 - DAERA - CAFRE - Provision of Advertising Campaign Services

Concepts

• advertising services
• antrim
• cafre
• estimated total contract value
• advertising and marketing
• advertising campaigns
• advertising campaign
• government advertising unit
• id 4646910 - daera - cafre - provision of advertising campaign services
• advertising management

Location

Northern Ireland:

Description

The College of Agriculture, Food and Rural Enterprise (CAFRE) wishes to appoint a Contractor to deliver its media buying and support the achievement of Business Goals through targeted advertising campaigns. The media buying will deliver the College’s strategies to target key customer segments and support CAFRE in meeting its awareness and recruitment targets. This contract will be managed by the Government Advertising Unit on behalf of CAFRE. Full details of requirements are set out in the Specification document (ID 4646910 – Specification).

Total Quantity or Scope

Additional information: The estimated total contract value in II.2.6 is a maximum estimated figure for the entire period of the contract. There is no guarantee of work or spend given. Options will align with budgets which are subject to confirmation and approval by.. the Department/CAFRE and are not guaranteed.

Renewal Options

Option to extend for a further period of up to and including 12 months.

Award Criteria

CPV Codes

• 79341000 - Advertising services
• 79340000 - Advertising and marketing services
• 79341400 - Advertising campaign services
• 79341200 - Advertising management services

Indicators

• This is a one-off contract (no recurrence)
• Options are available.
• Renewals are available.
• Technical restrictions apply.

Other Information

** PREVIEW NOTICE, please check Find a Tender for full details. ** Contract Monitoring: The successful Contractor’s performance on the Contract will be managed as per the specification and regularly monitored. Contractors not delivering on contract requirements is a serious matter. It means the public purse is not getting what it is paying for. If a contractor fails to reach satisfactory levels of contract performance they will be given a specified time to improve. If, after the specified time, they still fail to reach satisfactory levels of contract performance, the matter will be escalated to senior management in Construction and Procurement Delivery (CPD) for further action. If this occurs and their performance still does not improve to satisfactory levels within the specified period, this may be considered grounds for termination of the contract at your expense as provided for in the Conditions of Contract. In lieu of termination, CPD may issue a Notice of Written Warning or a Notice of Unsatisfactory Performance. A supplier in receipt of multiple Notices of Written Warning or a Notice of Unsatisfactory Performance may, in accordance with The Public Contracts Regulations 2015 (as amended), be excluded from future public procurement competitions for a period of up to three years. The Authority expressly reserves the rights: (I) not to award any contract as a result of the procurement process commenced by publication of this notice; (II) to make whatever changes it may see fit to the content and structure of the tendering Competition; (III) to award a contract in respect of any part of the services covered by this notice; and (IV) to award contract(s) in stages. In no circumstances will the Authority be liable for any costs incurred by candidates. This project will be used to progress the Government’s wider social, economic. and environmental objectives.