Media Partnership-Public for SportAccord

Concepts

• birmingham
• news agency services
• docial media
• the uk media outlet
• sportaccord
• partnership
• media
• sports event
• promotion services
• new major sporting event opportunties

Location

Description

Sport Accord is an opportunity for the region to deliver an outstanding visitor experience for delegates; use the platform to showcase the West Midlands unique sporting heritage; enhance the region's reputation across the global sprts industry and build new inernational networks and attract a pipeline of new major sporting event opportunties. WMGC requires a national meida partner to provide unique and relevant content and coverage in the build-up to, during and after the SportAccord event (March - April 2024) to highlight the West Midlands as the "heart of sport" in the UK. We require a regular drumbeat of stories acout the West Midlands' sporting and hosting credentials. This could be via features, interviews, case studies and other bespoke activation ideas. The features should apprear across a range of different pltforms within the UK media outlet, including newspaper, online, in newsletters and on docial media. The outputs would use a mixture of editorial and advertorial tactics to promote the region's offer.

Award Detail

CPV Codes

• 92400000 - News-agency services
• 92621000 - Sports-event promotion services

Indicators

• Contract is suitable for SMEs.
• Contract is suitable for VCOs.