PE0566 - Marketing Framework

A Tender Notice
by PEABODY TRUST

Source
Find a Tender
Type
Framework (Services)
Duration
4 year
Value
£8M
Sector
PROFESSIONAL
Published
19 Feb 2025
Delivery
To 27 Feb 2029 (est.)
Deadline
20 Mar 2025 18:00

Concepts

Location

United Kingdom: UNITED KINGDOM

Geochart for 1 buyers and 0 suppliers

1 buyer

Description

The Peabody New Homes team has a large portfolio of award-winning homes and are dedicated to finding buyers a home that is more than just a place to live through Shared Ownership, Private Sale and London Living Rent across London and the Home Counties. Peabody has a track record of delivering exceptional homes across London and south east England and are the third largest housebuilder in London, behind only Berkeley and Barratt. We are committed to delivering some 6,600 homes by 2029 across multiple development projects. We are seeking to establish a 4 Lot Framework to provide marketing services to support the marketing and sale of our developments. The lot structure is broken down as follows: Lot 1 - 3D Modelmakers, Lot 2 - CGI and 3D Visualisation, Lot 3 - Signage, Lot 4 - Marketing suites.

Lot Division

1 3D Modelmakers
  • Value: £500K

Peabody have an ambitious sales programme over the next four years and require the support of experienced modelmakers to plan, design, build and install 3D models of small to large schemes. If required, cross collaboration with other suppliers will be essential to ensure overall effective delivery to Peabody. This will provide added value for prospective buyers and will be used as a practical selling tool to showcase the available/ sold homes, scheme unique selling points and the immediate surrounding area. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/M5R2U2P6D7

Award Criteria
Quality 60
Social Value 5
Price 35
2 CGI and 3D Visualisation
  • Value: £2M

We require the support of experienced CGI and interactive visualisation providers to produce photorealistic virtual visualisation and exceptional interactive systems that bridge the gap between physical and digital customer experiences.

Award Criteria
Quality 60
Social Value 5
price 35
3 Signage
  • Value: £700K

We require the support of experienced sign manufacturing and installation suppliers to produce high quality signage at new build development locations to support sales.

Award Criteria
Quality 60
Social Value 5
price 35
4 Marketing Suites
  • Value: £4M

We require the support of experienced marketing suite designers to plan, design, install and dress our sales and marketing suites. Ability to design and deliver (Cat A & Cat B) marketing suites for in-build residential & commercial units plus bespoke standalone marketing suites is required. Collaborative working with other suppliers is essential to ensure effective delivery. Marketing suites should provide practical selling spaces that showcase the available products and homes, stand out from competitor schemes using the scheme’s brand, and resonate with our target demographic, adding value to the customer journey for prospective buyers.

Award Criteria
Quality 60
Social Value 5
price 35

CPV Codes

  • 79342000 - Marketing services
  • 34999400 - Scale models
  • 48322000 - Graphics software package
  • 34928470 - Signage

Indicators

  • This is a one-off contract (no recurrence)

Other Information

** PREVIEW NOTICE, please check Find a Tender for full details. ** The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement. For more information about this opportunity, please visit the Delta eSourcing portal at: https://www.delta-esourcing.com/tenders/UK-UK-London:-Marketing-services./834X98... To respond to this opportunity, please click here: https://www.delta-esourcing.com/respond/834X988BKX GO Reference: GO-2025218-PRO-29474273

Reference

Domains