Copywriting Support for Course Pages
A Tender Notice
by UNIVERSITY OF KENT
- Source
- Find a Tender
- Type
- Contract (Services)
- Duration
- 1.5 month
- Value
- £60K
- Sector
- PROFESSIONAL
- Published
- 31 Mar 2025
- Delivery
- 01 May 2025 to 20 Jun 2025
- Deadline
- 11 Apr 2025 08:00
Concepts
Location
1 buyer
- Kent University Kent
Description
The University of Kent is seeking a supplier to produce engaging and conversion-focused copy for key undergraduate and postgraduate course pages for the University of Kent website. The University is looking for a specialist provider with experience writing course page copy for higher education. The supplier must understand how to take academic course information and translate this into clear and succinct content for key target audiences that make the University of Kent course offer stand out from its competitors. The University is currently undergoing a Website Transformation Project where new course page templates will be developed based on past analysis and best practice. The copy will need to fit into these new templates.
Award Criteria
Commercial | Participants must complete the pricing pro-forma enclosed at Schedule 6. The price will be evaluated as follows. Each Participant's total cost will be compared against the lowest cost submitted. This allows the Authority to calculate the percentage of marks to be awarded and this percentage is then applied to the total number of marks available for pricing (35%). Each response will be compared to the lowest total price or percentage as indicated in the following formula: Score = [[Lowest Price in £/Participant’s Price in £] x price weighting]. Results will be rounded to 2 decimal places. |
Technical | Participants must submit a single response to each of the questions listed in the Technical Questionnaire document enclosed at Schedule 8. For each question, only the information you provide within that specific single question will be considered in evaluating your answer to that particular question. Any documentation uploaded elsewhere, or information not detailed within that single question response document, will not be considered in the evaluation of that question. |
CPV Codes
- 92312211 - Writing agency services
Other Information
** PREVIEW NOTICE, please check Find a Tender for full details. **
Reference
- ocds-h6vhtk-04fa92
- FTS 011976-2025