Customer Segmentation

A Contract Award Notice
by MINISTRY OF JUSTICE

Source
Contracts Finder
Type
Contract (Services)
Duration
3.5 month
Value
£84K
Sector
PROFESSIONAL
Published
08 May 2025
Delivery
10 Apr 2025 to 30 Jul 2025
Deadline
09 Jan 2025 17:00

Concepts

Location

Geochart for 1 buyers and 1 suppliers

1 buyer

1 supplier

Description

The Office of the Public Guardian (OPG) protects people in England and Wales who may not have the mental capacity to make certain decisions for themselves, such as about their health and finance. OPG is an executive agency, sponsored by the Ministry of Justice. It registers lasting powers of attorney (LPAs), enduring powers of attorney (EPAs), and supervises deputies appointed by the Court of Protection. The segmentation research aims to inform the OPG of methods of how to grow LPA adoption and facilitate discussions across OPG with regards to which prospective customer groups to ideally to reach and how best to reach them.

Award Detail

1 Ipsos Market Research (London)
  • Value: £84,267

CPV Codes

  • 73110000 - Research services

Indicators

  • Contract is suitable for SMEs.
  • Contract is suitable for VCOs.

Reference

Domains